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Diamond Motors’ vision is based on creating a strong, distinctive image of Mitsubishi in the market, achieving sustainable growth in its market share and creating an enduring customer loyalty to the brand. Diamond Motors has an extensive network of sales, service and maintenance centers and spare parts outlets in different governorates throughout the country: in Abu Rawash, east of Cairo, Alexandria, Delta, South and North Sinai, as well as Upper Egypt governorates.
Diamond Motors started its operation in the Egyptian market with an integrated service and maintenance center, (sales, service and spare parts - (3S)) in the area of Abu Rawash, including a maintenance center over an area of 3,800m2, with a capacity to provide after-sales services for 40 cars at a time through a highly-qualified professional team. It seeks further proliferation and expansion through efficient distributors who have built-up a well-deserved reputation.
Diamond Motors has expanded its after sales capacity with a service center and spare parts outlet in Maadi and 2 spare parts outlets, one in Nasr City and one in Mohandessin.
Diamond Motors seeks to maintain highly qualified talents through advanced, strong recruitment and selection techniques. It employs a professional team comprising of some of the most prominent names that have a strong track record in the automotive industry in Egypt and the Arab world, working under the latest management systems.
The company is keen to have a 100% Egyptian labor force. Its direct employment involves in excess of 300 Egyptian workers and employees. In addition, there is indirect employment ranging from small distributors, advertising companies and oil companies to security firms, as well as service providers related to the field.